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• Brand Deficit

  Did you know your business can have a brand deficit?

  Written by Reilly Newman    |    #Branding    #Rebranding

• Rebrand Reappraisal

  A rebrand creates opportunity

  Written by Reilly Newman    |    #Rebranding

• Brand Boredom

  A brand built from boredom will be a boring brand

  Written by Reilly Newman    |    #Rebranding

• The Battersea Rebrand Unleashed

  Battersea, a UK-based animal shelter, was rebranded by Pentagram and the results are fresh and expandable.

  Written by Scott Saunders    |    #Rebranding

• Hudson Square: Rebranding a community

  NY-based agency Applied recently did a rebrand for Manhattan’s old printing district that has a lot of good going for it.

  Written by Scott Saunders    |    #Rebranding