When it comes to supply and demand, desire is paramount.
The brain is wired to play by certain rules, your brand should play by those rules too
Many businesses want attention but are getting the wrong kind…
Your brand is dependent on this… whether you like it or not.
Their perception is invaluable and is dependent on this factor.
Consumer behavior forces businesses to adapt or die
Negative Space is a publication of MOTIF - a brand creation studio located in Paso Robles, CA