Sell the same thing in different forms?
We all have experienced “social proof” in one way or another
Knowing the personality of your audience will allow you to make your brand more appealing.
Your audience is made of humans, not demographics.
Experience alone doesn’t grant expertise. So how does a business specialize?
Sales today or brand tomorrow.
Negative Space is a publication of MOTIF - a brand creation studio located in Paso Robles, CA